Elliot Asks… Homes in my neighborhood are having trouble selling lately. How can I make sure that buyers are impressed with MY house!

BE CREATIVE !!   We are social media junkies now a days – use it to your advantage! Get the word out about your home with a video!  Highlight your home’s best features.  Once you get your home video ready to show, you can post it on YouTube, Facebook, Twitter, your blog and your website . This will not only allow your potential buyer an inside look at your home, it will generate more traffic to your open house showings and thus give you a greater chance at selling your home.

Videos are personal, fun, genuine, and engaging. They give the buyer a whole new outlook on what is a common practice in most people lives and that is searching for a home.  A video helps to eliminate that skepticism that everyone gets when looking at pictures of a home listing. Instead of thinking to oneself is this really what I am going to get? They will know precisely what the home has to offer. Have fun with it!

So, what is the best way to shoot one of these videos? Before taking your potential homebuyer on a tour of the property, take the time to sit down in front of the camera and talk about what exactly makes this property a good investment. Talk about the schools, the neighborhood, the surrounding area etc. Then, take them on the actual tour and be sure to show in detail all the great aspects to your home, whether it be an amazing view or newly installed hardwood floors.

Finally, like any great marketing tool, you’ll have to advertise. Enjoy the process, have fun and tell everyone you can to share and Like and post the video for you! Think instant sales force!

Once you have done this and commit to getting your video out there, success in selling your home will be inevitable.

Meet Cheryl!

About Cheryl

As a successful business owner and community leader, Cheryl Braunschweiger is known and respected for getting things done with a degree of skill and enthusiasm that bring out the best in those around her - colleagues, clients and friends. The name of her business, ALMC Mortgage, reflects Cheryl's philosophy and personality. She says it stands for All Loans Must Close –a reflection of her determination to do whatever it takes to serve her clients. Cheryl has been in the mortgage lending business for 20 years. Read More About Cheryl
This entry was posted in Finances, Home Buying, Mortgages. Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *